November 19, 2020 | 9:00 AM EST
Going Big in B2B with Video Marketing
The pandemic has changed everything, including the way we work.
Without question, Covid-19 has brought the world to a standstill and impacted businesses across the world. It pushed buyers and sellers to go digital.
The challenge brands face is, understanding how to navigate both the short-term changes in what works for customers in the current environment and, in the long term, post-crisis.
Amidst this uncertainty and the new normal, B2B and B2C marketers need to focus on discovering the post-pandemic trends to remain unfazed in the times to come.
Most of us who are fond of reading are now listening to podcasts and bingeing on video content.
Marketers place complete trust in video content potential to increase user engagement and improve brand trust and more sales. No doubt, Video Marketing is the future. And the day is not so long when videos will have the power to influence buying decisions.
So, while we’re all at it producing quality content, how can we produce good quality videos and use video marketing to the fullest while working from home?
This session uncovers the basic things you can do to scale your business through video marketing and how consumers look at the video content. Because unlike articles, you need to tell the story and reveal the purpose behind your video within the first 30 seconds; otherwise, they will skip it and move onto something else.
Register now to learn everything about video marketing you need to know for 2021 and beyond.